K-Y Liquibeads Spec Ad

K-Y Liquibeads are suppositories that gives users just the right amount of lubricant for up to 48 hours. Due to the small and highly intimate nature of the product, I thought it would be humorous to make a correlation to another small and highly intimate product, an engagement ring for a marriage proposal. In this spec, the woman’s anticipation of the proposal and excitement at the reveal make light of the invasive nature of the suppository - making the act of using it fun and special.